American Express
Travel Survey Results Shed Light on Holiday
Booking and Travel Trends
NEW
YORK, Nov. 21
/PRNewswire/ -- Results from a recent American Express
Travel survey show one in four Americans (27%) -- and a third of those aged 18
to 34 (33%) -- plan to take a pleasure trip before the end of the year, with
many travelers seeking convenience and discounts when booking trips, and peace
of mind while traveling. Americans planning to travel have budgeted an estimated
$1,267 for their total holiday travel-spend, and consumers are looking to spend
quality time with family and friends while making smart financial decisions to
make it happen.
Large family
gatherings are popular this season, according to the survey. The majority of
holiday travelers plan to visit family or friends at home (57%), or take a
vacation with family or friends (37%).
Most say their get-togethers will include nine or more people; 42% say
they will include 12 or more. Nine
percent of responders planning to travel also plan on taking a baby or toddler
along for the first time.
Supporting the desire to spend holiday time with loved ones, more than a
third (36%) say they are considering helping to pay for a family member's or
friend's travel expenses this holiday season.
Financial
planning, trip costs and payment are top of mind for consumers booking holiday
travel. Travelers are deciding how to book travel primarily based on price
(33%), discounts and deals (23%), trumped only by convenience(37%). "Not budgeting wisely" was cited
as the biggest money related worry(30%). Forty-five percent prefer using credit
or charge cards to pay for travel expenses, and one in four travelers (26%) plan
to use reward points earned by using credit cards to pay for some or all of the
costs incurred. A majority (58%)
would consider or plan to purchase a prepaid product to make travel easier and
safer.
In terms of
safety and peace of mind, one in three responders planning to travel expressed
concern about either losing their wallet (21%) or being robbed of their wallet
or valuables (12%). To safeguard
funds, travelers will rely less on cash this year- carrying an average of $177
on any given day, down from $197 in 2004 - and more on prepaid products, which
can be used to pay for everything from hotels to telephone calls. Nearly one-third (29%) plan to purchase
paper travelers checks or a new card version of travelers checks such as the
American Express Travelers Cheque Card, followed by
phone card (21%), or a stored-value cash card (13%).
Additional
Survey Findings
Booking
Methods
Travelers
will book directly from online travel agencies and Websites (28%), directly from
airlines, hotels and car rental companies via telephone (19%), from the Websites
of airlines, hotels, car rental companies and cruise lines (16%), and through
travel agents (15%) and tour operators (7%). Eight percent of Americans planning a
trip will book online for the first time this season.
Accommodations
Although the
majority will stay with family and friends (55%), nearly 4 in 10 of those
planning to travel will stay at a hotel, motel or resort (38%). Others will stay in either a time share
property (6%), a rental home (2%) or at a bed and breakfast (2%). The vast
majority (78%) will travel domestically; others will head to the Caribbean (6%),
Hawaii (3%), or Europe (3%).
Gas Prices
Are Not an Issue
High
gasoline prices are a concern, but most Americans planning to travel plan to
keep their travel plans regardless of the price of gas (60%); just a third (36%)
say they will travel less this season because of the high cost of gas. In the West, where distances are longer,
75% say they will keep their travel plans despite high gas
prices.
Relaxation-seeking
In planning
their end-of-year holiday trips, sun and relaxation top the list of
considerations (33%), followed by food and entertainment (18%), cultural
attractions (16%), outdoor sports (10%), and holiday decorations(5%).
About the
Survey
The 2005
American Express Travel Survey sampled 1,033 nationally representative
respondents. The survey sampled 278 Americans who plan to take a vacation from
now until the end of this year. The
survey was conducted via telephone by International Communications Research
(ICR) between October 14 - October 18, 2005. The poll has a margin of error 1
3.0%.
About
American Express
American
Express entered the travel agency business in 1915. The company has more than 2,200 Travel
Service locations in over 140 Countries and Territories worldwide. American
Express Company is a diversified worldwide travel, financial and network services company founded in 1850. It is a world leader in charge and
credit cards, Travelers Cheques, travel, and
international banking.
American
Express is a leader in prepaid products. In addition to
the
American
Express Travelers Cheque Card, the Company also offers
the 114-year-old American Express Travelers Cheque,
the preeminent brand welcomed worldwide, as well as the American Express Gift
Card, Gift Cheques, the Be My Guest dining card, and a
range of corporate incentive prepaid products through
American
Express Incentive Services, a subsidiary of American Express. Terms and
conditions apply to the American Express Travelers Cheque Card.
For more
information about American Express, visit
http://www.americanexpress.com.