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ABCNEWS.com
NEW YORK, Jan. 5
Consumer confidence extended its hot streak into the new year, inching
up from last week to come within a point of its record high in 14 years of
weekly polls.
Seventy-six percent of Americans now rate the economy
positively, one point below its record set last year. Sixty-seven percent
say their own finances are in good shape and 54 percent say its a good
time to buy things each slightly below its all-time peak.
The
ABCNEWS/Money magazine Consumer Comfort
Index, based on these views, is a point from its best ever last January
and March.
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Consumer
Confidence Since Dec. 1985 |
| |
Today |
Highest |
Lowest |
Average |
|
National
Economy
|
76% |
77% |
7% |
38% |
|
Personal
Finances
|
67 |
70 |
42 |
56 |
|
Buying
Climate
|
54 |
56 |
20 |
37 |
Confidence has been extraordinarily high since the
beginning of 1998, boosted by rising incomes, low inflation and interest
rates and the strong job market. This poll was completed Sunday, before
the stock markets gyrations of the last few days, but moves in the
market rarely influence consumer confidence.
INDEX
The ABC/Money Consumer Comfort Index
stands at +31 on its scale of +100 to -100. It averaged a then-record +24
in 1998 and a new record of +28 in 1999. The overall average of the index
since its inception in late 1985 is just -12.
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ABCNEWS/Money
Index |
|
Today |
+31 |
|
Last Week |
+29 |
|
Record High |
+32 (1/17, 3/7, 3/14) |
|
1999 average |
+28 |
|
1992 average |
-44 (Worst full year) |
|
Feb. 9, 1992 |
-50 (record low) |
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Average since 12/85 |
-12 |
GROUPS As usual, confidence is higher among
better-off Americans: The index is +60 in higher-income households
compared to -25 in the lowest; +45 among college graduates but -10 among
high-school dropouts; +38 among whites but -10 among blacks; and +43 among
men compared to +21 among women.
Here's a closer look at the three components of the
index:
NATIONAL ECONOMY
The poll asks: Would you describe
the state of the nations economy these days as excellent, good, not so
good or poor? Seventy-six percent say excellent or good, up two points
from last week. The record, 77 percent, was set Jan. 10 and tied in March,
April and July. The worst rating was 7 percent in late 1991 and early
1992.
PERSONAL FINANCES The
poll asks: Would you describe
the state of your own personal finances these days as excellent, good, not
so good or poor? Sixty-seven percent say excellent or good, up one point
from last week. The record, 70 percent, was set Aug. 30, 1998, and tied
this January, June and September. The worst was 42 percent March 14, 1993.
BUYING CLIMATE The poll asks: Considering the cost
of things today and your own personal finances, would you say now is an
excellent time, a good time, a not so good time or a poor time to buy the
things you want and need? Fifty-four percent say excellent or good, up two
points from last week. The record, 56 percent, was set on Nov. 29, 1998
and tied Dec. 5, 1999; the worst rating, 20 percent, was set in fall 1990.
Methodology
The
ABCNEWS/Money magazine Consumer Comfort Index
represents a rolling average based on telephone interviews with about
1,000 adults nationwide each month. This weeks results are based on
1,050 interviews in the month ending Jan. 2 and have an error margin of
plus or minus three percentage points. Field work was done by ICR-International
Communications Research of Media, Pa.
The ABC/Money index is derived as follows: The
negative response to each index question is subtracted from the positive
response to that question. The three resulting numbers are then added and
divided by three. The index can range from +100 (everyone positive on all
three measures) to -100 (all negative on all three measures). The survey
began in December 1985.
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